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How many steps do you need to customize a piece of clothing?

Customer quantity, purchase of surface accessories, sample preparation, sample clothing try-on, correction and fine-tuning... Traditional clothing customization is defined as “aristocratic design” because of its one-on-one service characteristics, allowing customers to buy unique and exclusive clothing.

In the era of resource integration and industry interoperability, one-on-one clothing customization can hardly keep up with the times.

“The traditional clothing customization process is rather cumbersome. It is very time-consuming to find the surface accessories that conform to the style.” A professional studio that makes wedding dresses tells reporters that from the drawings to the delivery of garments to the customers, it is necessary to set aside A month's time.

Every aspect of the apparel customization industry urgently needs to break through barriers. Big data fusion, artificial intelligence guidance, and flexible production are equally important.

On December 17-19, 2018, in Shenyang, the “Innovation, Upgrade, and Development” was held as the theme of the China Fashion Customization Industry Chain (International) Summit. This is the first time in China that the “Apparel Customization” theme is the upstream and downstream industry chain. The large-scale summit, which is highly integrated with online and offline, is also the first large-scale warm-up event for the China Fashion and Apparel Expo CHIC to set up the “CHIC China Apparel Customization Exhibition”.

The summit was co-sponsored by the China National Garment Association Customized Professional Committee and Shenyang Shenhe District People's Government. Shenyang Clothing (Clothing) Industry Association, Shenyang Jie Ensheng Technology Co., Ltd. and Shenyang Jianing Property Management Co., Ltd. jointly organized. Yang Jinchun, executive vice president of China Garment Association, director of Customization Committee of China Garment Association, Zhao Yanqing, vice chairman of Liaoning Provincial CPPCC, and leaders of relevant departments of the city and district, as well as leaders and famous designers of garment industry in various provinces and cities ( Experts), foreign consuls in the Shen Consulate and industry representatives attended the opening meeting.

Customers need exclusive clothing, while custom companies need to share resources upstream and downstream. Customized clothing (auxiliary) materials, men's and women's clothing production, Internet platform and related custom design, intelligent systems, supporting service organizations, large-scale industrial chain resources must be accurately docked to achieve flexible production, create small and beautiful clothing students Custom ecology.

“Let every exhibitor have a reward, so that every merchant has a sense of satisfaction.” The organizer increased the participation value of all businesses by investigating the needs of exhibitors through precise invitations, on-site matching, interactive communication and tracking services.

At the summit, Ruyi, Nanshan, Lutai, Red Collar, Sinor from Shandong, Zhuangji, Youngor of Zhejiang, Meierya of Hubei, Dayang of Liaoning, etc., more than 10 industry leaders and listed companies, Cerruti1881, Italy More than 40 domestic and foreign top brands and manufacturers, as well as thousands of professional visitors (buyers) from all over the country, many industry elites, well-known experts and top-level big coffee gatherings, witnessed the first in China. The launching ceremony of China's garment custom industrial base will jointly promote the cooperation and win-win cooperation of the Chinese garment customization industry and the synergy innovation and integration development of the entire industry chain.

Yang Jinchun, executive vice president of China Garment Association, announced that he has awarded the naming plaque of “China Garment Custom Industry Base” to the Shenyang Garment (Apparel) Industry Association, the organizer of the base.

Yang Xiaobo, member of the Standing Committee of the CPC Shenhe District Committee, secretary of the Political and Legal Committee, and director of the Management Committee of the New E-Commerce Economic Zone, awarded the “Special Buildings” slogan in Shenhe District to the “China Apparel Customized Industrial Base” located in Jianing Building of Shenyang.

With the official launch of the "China Garment Customization Industry Base", Shannannanshan Zhishang Technology Co., Ltd., Dalian Dayang Garment Customization Technology Co., Ltd., Shandong Ruyi Woolen Garment Group Co., Ltd., Wenzhou Zhuangji Garment Co., Ltd., etc. The company and the leaders of the industry leaders signed a base agreement (cooperation) agreement with Duan Jingwei, general manager of Shenyang Jianing Property Management Company.

Internationally renowned designers Ji Wenbo, Francis and Shenyang Garment (Apparel) Industry Association President Qi Jinghong signed a strategic partnership agreement. Finally, Vice Chairman of China Fashion Designers Association, President of Guangdong Fashion Designers Association, Chairman of Xiamen Fashion Industry Federation, International Famous Design Master Ji Wenbo, Representative of Italian Fashion Industry Federation in China, International Famous Fashion Designer, Brand operator Francis, chairman of the Chinese Women Painters Association, well-known painter Kong Zi of the Chinese National Academy of Painting, and Shao Hongjie, chairman of Shenyang Jie Ensheng Technology Co., Ltd., have made wonderful sharing and release of new achievements and new trends in the development of the clothing customization industry.

After the opening meeting, the leaders, guests, other industry representatives and participating professional exhibitions and buyers attended the summit exhibition and the afternoon summit forum.

Fang Qin, the founder of Yibang, Zhou Haifeng, chairman of Jiangsu Zhizhirui, Chen Lingmin, chairman of Shenzhen Winning Zhishang, Wang Haifeng, founder of Hanbang tailoring, He Guanbin, founder of Iwode, Dong Junrui, designer of Tianjin Great Wall Garment Group, founder of Deer Customs Brand Peng Ding, Matchu CEO Qian Baoxiang, the founder of Quantitative Customs 虞 Li Da and other corporate representatives on the data age clothing enterprises how to change and share with you, exchange experience, from data-driven, AI-led, consumer experience and other aspects Discussion, to provide reference for the garment customization industry and enterprises in the industry transformation and innovation, upgrade development and continuous exploration.